Generative Engine Optimisation,
in plain English.
SEO got you found on Google. GEO gets you found inside AI answers. Same goal, being the business people find, new battleground.
Be the recommendation
When AI suggests a business like yours, the goal is simple: it says your name.
Answer the questions
Content and structure built so AI can lift clear answers about you straight from your site.
Machine-readable signals
The schema and markup that let AI parse exactly what you do, where, and for whom.
The businesses that move first
will own the answers.
Search behaviour is shifting faster than most businesses are reacting. The ones who get into AI answers early become the default recommendation, and that position is hard for latecomers to take back. I built the AI and GEO strategy for a private healthcare practice for exactly this reason: their future patients had already started asking AI first.
Already built into
how I work.
AI visibility is there from the start. The SEO + GEO Audit scores it from day one, and the SEO & AI Search plan tracks and improves it every month. You see where you stand in AI answers, and you watch it improve.
The questions people
ask first.
What is GEO?
GEO, Generative Engine Optimisation, is the work that makes your business visible inside AI answers from tools like ChatGPT, Google AI Overviews and Perplexity, rather than only in traditional search.
How is GEO different from SEO?
SEO gets you found in search engine results. GEO gets you found and recommended inside AI-generated answers. The goal is the same, the battleground is new.
How do I know if AI mentions my business?
The SEO + GEO Audit checks where you appear, and don't, across the main AI tools for your key topics, and shows which competitors are being recommended instead.
Find out if AI is
recommending you.
The SEO + GEO Audit shows you where you stand in AI answers today. From £1,000, credited in full if you carry on.